Friday, July 23, 2010

Stop the Madness (or should I say, “Ad-ness?”)



Some things are just inherently wrong. The Michael Jackson-Lisa Marie Presley marriage…pineapple on pizza…tank tops with bra straps showing…adding water to single malt scotch…

Last night, I saw a TV commercial for maxi pads – the ones with “wings.” There’s not a thing wrong with advertising a feminine hygiene product. What was wrong was the creative concept. THE MAXI PAD WAS RIDING A MECHANICAL BULL. Not a girl wearing a maxi pad, but the pad itself flies up onto the bull (it has wings, you know) and gently spreads its wings around the body of the bull. As the bull performs its mechanical shuck and jive maneuvers, the maxi pad stays in place – an obvious metaphor for its true function.

STOP IT. I know what a maxi pad’s supposed to do. And I don’t ride mechanical bulls (anymore). I’m having a hormonal flashback to the old 70’s ad where the fem-hy-challenged female exclaims to her fem-hy-knowledgeable friend, “I need roller skates to keep up with you!” I guess the mere fact that I’m blogging about it serves the company’s communication goals. So alas, somehow they’ve won.

What’s next? A douche commercial featuring a fire hydrant? Well, that's just a bunch of bull.

Wednesday, July 21, 2010

When Humans Become Meals...

July 2010 has been the rainiest and hottest July I can remember. With this climate comes the humidity, the bad hair, the stagnant air and the standing water. And with this environment comes the mosquitoes. Tiny little vampires of the insect world.

According to Wikipedia,there are about 3,500 species of mosquitoes in the world. I’m quite sure that about 3,499 of them live in the Texas-to-Florida corridor. To my vampire comment, let’s be fair…only the female mosquito is the vampire. She needs the blood of humans to produce eggs and ultimately future little bloodsuckers. Males suck on plant nectar and hang out while their gals prey on us warm-bloods. This is like a bad rendition of “Twilight” and we’re ALL Bellas.

These little she-devils love my husband. He is a mosquito magnet of the highest attracting force. Buy stock in “Off” or “Cutter” products, folks, because our family is single-handedly keeping those companies in business. Before we go outside to do anything – and I mean ANYthing – we have to “lube up” as we call it. Go to the mailbox? Lube up. Walk the dog, water the plants or any yardwork? Lube up. Answer our front door? We should lube up. Our neighbor came to our door this past week and we literally smacked a mosquito on his forehead. Nothing says “hi, neighbor,” like a pop to the upper-left forehead and the blackish-red stain of a splattered insect!

Think we should do more than just “lube up?” We have coils that you light. We have citronella in all shapes, forms, liquidities and holiday colors. We have tiki torches – which I think when lit simply signal the mosquitoes to “C’mon over, dinner is served.” We have a propane-powered fogger, which works like the sprayer trucks, but in hand-held form. Our county has sent the trucks and even crop duster foggers to fly over our neighborhoods, but alas, throngs of the little swarmers still cruise our yards.

I’m pestered by them, but not like my husband. I think it’s because I eat a lot of garlic and according to an old wives tale, garlic in the bloodstream is supposed to be unappetizing to mosquitoes (yet another vampire connection). But lately, I too have had to spray every exposed body part with insect-repellant chemicals. And still, as I bend down in the flower beds to battle the crab and Dallas grass (there’s another blog entry there…), I’m attacked by swarms that would send the Luftwaffe back to Berlin. I feel like I’m the man in that old “Off” TV commercial, where he sticks his arm in the aquarium filled with mosquitoes, and they attack him like paparazzi on a Kardashian. And sadly, it’s not looking any better in August…